Bergbahnen Destination Gstaad AG (BDG) is a company whose purpose is the construction, operation and management of tourist transport facilities, including related ancillary businesses.

BDG’s range of services includes, among others:

• Passenger transportation
• Management and leasing of ancillary businesses / gastronomy operations
• Experiences in the areas of skiing, hiking and gastronomy

Please read the following privacy policy carefully before proceeding. By accessing the website www.bergbahnen-gstaad.ch, users agree to the following terms and conditions. Bergbahnen Destination Gstaad AG, Egglistrasse 43, 3780 Gstaad (hereinafter also referred to as “we”), is the operator of the website www.bergbahnen-gstaad.ch (hereinafter referred to as the “technology”) and is therefore responsible for the collection, processing and use of your personal data. Your trust is important to us. For this reason, we take data protection seriously and ensure appropriate security through organisational and technical measures. Our employees are also trained accordingly.

If we commission third parties to process personal data, such third parties are carefully selected and must implement appropriate security measures to guarantee the confidentiality and security of your personal data.

Responsible entity for data protection:

Bergbahnen Destination Gstaad AG
Egglistrasse 43
3780 Gstaad
info@bergbahnen-gstaad.ch

The entire content of the website bergbahnen-gstaad.ch is protected by copyright. All rights belong to Bergbahnen Destination Gstaad AG or to third parties. The elements on the website bergbahnen-gstaad.ch are freely accessible for browsing purposes only. The reproduction of the material, in whole or in part, in any written or electronic form is permitted only with explicit reference to bergbahnen-gstaad.ch. The reproduction, transmission, modification, linking or use of the website bergbahnen-gstaad.ch for public or commercial purposes is prohibited without our prior written consent. Please contact info@bergbahnen-gstaad.ch. The various names and logos on the website bergbahnen-gstaad.ch are generally registered and protected trademarks. No part of the website bergbahnen-gstaad.ch is designed to grant a licence or right to use any image, registered trademark or logo. Downloading or copying the website bergbahnen-gstaad.ch or parts thereof does not transfer any rights regarding software or elements of the website bergbahnen-gstaad.ch. We reserve all rights to all elements of the website bergbahnen-gstaad.ch, except for rights belonging to third parties.

Although we take all due care to ensure the reliability of the information contained on the website bergbahnen-gstaad.ch at the time of publication, neither we nor our contractual partners make any express or implied representation or warranty (including to third parties) regarding the accuracy, reliability or completeness of the information on bergbahnen-gstaad.ch. Opinions and other information published on the website bergbahnen-gstaad.ch may be changed at any time without prior notice. We assume no responsibility and provide no guarantee that the functions on the website bergbahnen-gstaad.ch will be uninterrupted or error-free, or that the website or the respective server is free from viruses or other harmful components.

If a contractual relationship exists between us and the user of the website bergbahnen-gstaad.ch or any of our other services, we shall only be liable for damages caused by gross negligence or intentional misconduct. We exclude any liability for damages caused by auxiliary persons. We shall not be liable for loss of profit, loss of data or any other direct, indirect or consequential damages arising from access to elements of the website bergbahnen-gstaad.ch, from the use of the website, from the inability to access or use it, from links to other websites, or from technical malfunctions.

The website bergbahnen-gstaad.ch contains links to third-party websites that may be of interest to you. By activating such links, you may leave the website bergbahnen-gstaad.ch, or excerpts of third-party websites may be displayed within the environment of bergbahnen-gstaad.ch. Bergbahnen Destination Gstaad AG has not carried out any checks of the third-party websites linked to bergbahnen-gstaad.ch and is in no way responsible or liable for the content or operation of such websites. This applies regardless of whether you leave the website bergbahnen-gstaad.ch when activating a link or whether the third-party content is displayed within the environment of the website. This also applies in cases where the provider of the information on a third-party website is not immediately identifiable. The establishment of such links and the consultation of third-party websites are undertaken solely at the user’s own risk.

All personal data collected during registration or generated during use and protected under the Swiss Data Protection Act (FADP) and the EU General Data Protection Regulation (GDPR) will be used exclusively for the purpose of fulfilling contractual obligations, unless – in particular as set out in this privacy policy – you have expressly consented to further use or applicable law permits such use. Our employees are obliged to treat personal data confidentially.

7.1 Purpose of the Collection and Processing of Personal Data

We process personal data that is necessary to ensure that our services can be provided reliably, securely and continuously. This includes in particular:

• Handling and administration of contractual relationships with customers, employees, suppliers, etc.
• Maintaining contacts and communication in connection with the provision of services
• Ensuring security, fulfilling legal obligations and enforcing claims
• Processing personal data to protect the vital interests of the data subject or another natural person
• Sending invitations and organizing events
• Statistical surveys and analyses
• The online sale and distribution of tickets and season passes are handled by Ticketcorner AG. In this context, Ticketcorner AG is responsible for the collection and processing of your personal data. Please refer to Ticketcorner’s privacy policy:
  https://ski.ticketcorner.ch/de/datenschutz

7.2 Personal Data We Process

Depending on the purpose of the data processing and the area of service, we process different categories of personal data, including in some cases particularly sensitive personal data.

Depending on the type of business relationship (e.g. partners, suppliers, customers, guests, etc.), the following personal data may be processed in particular:

• First name, last name, email address and, where applicable, gender, family relationships, address, telephone number, title, date of birth, nationality, profession, employer information and credit card details
• Email correspondence and written correspondence (post)

We also collect your browsing and usage data. This includes, for example, the IP address, information about which device, browser and browser version you used to access the technology and when, which operating system you use, from which website or app you accessed our technology via a link, and which elements of the technology you use and how.

This personal data is stored together with the IP address of your access device. It is used to ensure the correct display and optimization of our technology, to protect against attacks or other legal violations and to personalize the technology for you.

7.3 When Visiting bergbahnen-gstaad.ch

When you visit our website, our servers temporarily store every access in a log file. The following user and device data as well as personal data are recorded automatically and stored by our hosting provider (ISP – Internet Service Provider):

• the IP address of the requesting computer
• the date and time of access
• the name and URL of the retrieved file
• the website from which the access originated
• the operating system of your computer and the browser you use
• the country from which access is made and your browser language settings

This data is collected and processed in order to enable the use of our website (establishing a connection), to ensure the long-term security and stability of the system, and to optimize our online offering as well as for internal statistical purposes.

This constitutes our legitimate interest in data processing. The IP address is used in particular to determine the visitor’s country of residence. Furthermore, the IP address is evaluated in the event of attacks on the network infrastructure of bergbahnen-gstaad.ch and for statistical purposes.

In addition, when visiting our technology we use pixels and cookies to display personalized advertising and to use web analytics services.

7.4 Data for Mailings and Newsletters / Data for Statistics

We do not send our own newsletters. In individual cases, our partners Ticketcorner or Gstaad Saanenland Tourism may send newsletters or mailings in connection with our offers or services.

In these cases, the processing of personal data is carried out by the respective partner under their own responsibility. The respective partners’ privacy policies apply.

Ticketcorner privacy policy: https://ski.ticketcorner.ch/de/datenschutz

Gstaad Saanenland Tourism privacy policy:
Privasy statement | Ferienregion Gstaad

7.5 Data for the Organization and Implementation of Events

For the organization and implementation of events, the following personal data may be processed:

• General contact and basic data according to section 7.2
• Information about the event (such as company, address, email address, type of event)
• Payment information
• Images or videos where applicable

These data are processed for the purpose of organizing the event as well as for networking and marketing purposes.

Image material is used for internal documentation of the event, for inclusion in newsletters, on our website or social media channels, for the preparation of reports and, if necessary, to inform our customers/guests about the event.

Participants have the option of informing the photographer before or during the recordings that they do not wish to appear in the relevant image material. For private events, the organizer may exclude the recording of images and videos altogether.

7.6 Data Concerning Employees

For personnel administration, the following data may be processed:

• General contact and basic data according to section 7.2
• Social security information / AHV number
• Information about children
• Information about the position within our company, such as start date, function, salary, employment contract
• Application information such as motivation letter, CV, references, diplomas, evaluation of interviews, assessments, reference checks
• Financial information and bank details
• For employees subject to withholding tax: religious affiliation, residence permit, information on other employment, substitute income and partner information
• Information from periodic performance reviews
• Time and vacation records
• Information on illness, accidents, maternity or paternity leave, military service or civil protection
• Criminal record extracts and/or debt enforcement register extracts

Personal data is used for the proper administration of human resources and for the fulfillment of the contractual relationship (employment contract) and is mainly provided by the employees themselves.

In the online application process, we are supported by professional.ch c/o Yousty AG.

7.7 Service Providers, Suppliers and Other Contractual Partners

We process the following personal data of contractual partners who provide services or deliveries for us:

• General contact and basic data according to section 7.2
• Financial information such as bank details
• Information contained in contracts (such as data about responsible employees or contact persons)

We process this personal data in order to fulfill contractual obligations and in compliance with the statutory retention periods under commercial and tax law.

If our contractual partners gain access to our personal data in the course of fulfilling an order (e.g. IT service providers), we conclude a corresponding data processing agreement with them.

In order to enable personalized marketing in social networks, we use so-called remarketing pixels on our technology. If you have an account with one of the social networks integrated in this way and are logged in at the time you visit our website, the pixel links your visit to your account. You can make further advertising settings in the respective social networks in your user profile.

We use re-targeting technologies. Your user behavior on our technology is analyzed so that we can subsequently display advertising tailored to your interests on partner websites. Your user behavior is recorded in a pseudonymized form. Most re-targeting technologies work with cookies.

You can prevent re-targeting at any time by rejecting or disabling the relevant cookies in your web browser’s menu bar. In addition, you can request an opt-out from the advertising and re-targeting tools mentioned via the Digital Advertising Alliance website.

The following remarketing pixels are used on our technology:

AddThis

This website contains “AddThis” plugins that allow you to set bookmarks or share interesting website content. When using “AddThis,” cookies are used. The data generated in this process (such as the time of use or browser language) is transmitted to AddThis LLC, 1595 Spring Hill Rd, Suite …

You can object to the use of your data at any time by using an opt-out cookie (see more details below).

AdWords and DoubleClick

We use Google AdWords Remarketing and DoubleClick by Google, services provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland (registration number: 368047), to display advertisements based on the use of previously visited websites. For this purpose, Google uses the so-called DoubleClick cookie, which enables your browser to be recognized when you visit other websites. The information generated by the cookie about your visit to this technology (including your IP address) is transmitted to a Google server in the USA and stored there (for transfers of personal data to the USA, see the section below “Transfer of Personal Data Abroad” for additional information).

Google will use this information to evaluate your use of the technology with regard to the advertisements to be displayed, to compile reports on website activity and advertisements for website operators, and to provide other services related to website usage and internet usage. Google may also transfer this information to third parties if required to do so by law or if third parties process this data on behalf of Google. However, Google will not combine your IP address with any other data held by Google.

We disclose your personal data if you have expressly consented to this, if there is a legal obligation to do so, or if it is necessary for the enforcement of our rights, in particular for the enforcement of claims arising from the relationship between you and Bergbahnen Destination Gstaad AG (e.g. debt collection agencies, authorities or lawyers). We may also disclose your data to third parties where this is necessary in connection with the use of the technology in order to provide the services you have requested (e.g. outsourcing partners, hosting providers, companies with which we offer services on our technology such as booking or purchasing services, and companies that conduct advertising on our behalf), as well as for the analysis of your user behaviour. When transferring data to third parties, we ensure through appropriate contractual guarantees that such third parties process personal data in accordance with applicable legal requirements and exclusively in our interest. If the technology contains links to third-party websites, Bergbahnen Destination Gstaad AG no longer has any influence over the collection, processing, storage or use of personal data by the respective third party once you click on such links and therefore assumes no responsibility for it.

Bergbahnen Destination Gstaad AG is entitled to transfer your personal data to third-party companies (contracted service providers) abroad, provided that this is necessary for the data processing described in this privacy policy. These third parties are obliged to comply with data protection requirements to the same extent as we are. If the level of data protection in a country does not correspond to that of Switzerland or the European Union, we contractually ensure that the protection of your personal data always corresponds to that guaranteed in Switzerland or the EU. For the sake of completeness, we inform users residing or having their registered office in Switzerland that surveillance measures by US authorities exist in the United States that generally allow the storage of all personal data of individuals whose data has been transferred from Switzerland to the USA. This occurs without differentiation, limitation or exception based on the pursued objective and without any objective criteria that would make it possible to limit the access of US authorities to the data and their subsequent use to very specific and strictly limited purposes that would justify the interference associated with both the access to and the use of this data. Furthermore, we inform you that in the United States there are no legal remedies available for data subjects from Switzerland that would allow them to gain access to their personal data and request correction or deletion, nor is there effective judicial protection against general access rights of US authorities. We explicitly inform affected persons of this legal and factual situation in order to enable them to make an informed decision regarding consent to the use of their data.

Users residing in a Member State of the European Union are informed that, from the perspective of the European Union, the United States does not provide an adequate level of data protection, among other reasons due to the issues described in this section. Where we have stated in this privacy policy that recipients of data (such as Google or Facebook) are based in the United States, we will ensure either through contractual arrangements with these companies or by ensuring that these companies are certified under the EU-US Privacy Shield that your data is protected by our partners at an appropriate level.

As a rule, we receive the personal data mentioned in section 7.2 directly from you or from the respective partners (in particular Ticketcorner, Yousty AG, and Gstaad-Saanenland Tourism).

We may also obtain publicly available information from media and the internet where appropriate in the specific case (e.g. in the context of an application process or a credit check).

Wir bewahren Personendaten nur so lange auf, wie dies für den jeweiligen Zweck erforderlich ist oder gesetzliche, vertragliche oder überwiegende berechtigte Interessen dies verlangen. Danach werden die Daten gelöscht.

Vertrags- und abrechnungsrelevante Daten bewahren wir gemäss gesetzlichen Vorgaben bis zu zehn Jahre auf. Soweit diese Daten nicht mehr für die Leistungserbringung benötigt werden, werden sie gesperrt und nur noch für Rechnungs- und Steuerzwecke verwendet.

Personendaten im Zusammenhang mit Missbrauch, Zahlungsausfällen oder vergleichbaren berechtigten Interessen speichern wir für fünf Jahre, in Wiederholungsfällen für zehn Jahre.

We implement appropriate technical and organizational security measures to protect the personal data we process against unauthorized access, misuse, manipulation, loss, or destruction. These measures include, in particular, IT and network security solutions, access restrictions, encryption of data carriers and data transmissions, as well as internal policies, training, and monitoring. Our security measures are continuously updated in line with the state of the art.

Personal data is stored in the applications and software solutions we use. If the servers used are located abroad, the relevant provisions of this Privacy Policy regarding cross-border data transfers apply.

We also take internal data protection very seriously. Our employees and the service providers we engage are obligated to maintain confidentiality and to comply with applicable data protection regulations. If third parties gain access to personal data in the context of data processing on our behalf, we ensure through appropriate contractual agreements that they also implement adequate technical and organizational security measures.

We use cookies on our website. Cookies help make your visit to our website easier, more convenient, and more meaningful in many ways. Cookies are information files that your web browser automatically stores on your computer’s hard drive when you visit our website.

Session cookies are used to assign server-stored information to you or your internet browser during a specific visit to our website (e.g., in the online shop) each time you access it. This ensures, for example, that the contents of your shopping cart are not lost. Session cookies are deleted after you close your internet browser.

Persistent cookies are used to store your preferences (e.g., preferred language) across multiple independent visits to our website, including after you close your browser, or to enable automatic login. Persistent cookies are deleted in accordance with your browser settings (for example, one month after your last visit). By using our website and its corresponding functions (e.g., language selection or auto-login), you consent to the use of persistent cookies.

Cookies do not damage your computer’s hard drive and no personal data of users is transmitted to us through these cookies. We use cookies, for example, to better tailor the information, offers, and advertising displayed to you according to your individual interests. Their use does not result in us receiving any new personal data about you as an online visitor. Most internet browsers automatically accept cookies. However, you can configure your browser so that no cookies are stored on your computer or so that a message always appears when a new cookie is received. Disabling cookies may result in some features of our website not functioning properly.

You can prevent the storage of cookies by adjusting the settings of your browser software accordingly. However, please note that in this case you may not be able to fully use all the functions of this website.

In addition, you can prevent Google from collecting and processing the data generated by the cookie and related to your use of the website (including your IP address) by downloading and installing the browser plug-in provided by Google.

Alternatively, you can prevent the collection of your data by Google Analytics by setting an opt-out cookie that prevents the future collection of your data when visiting this website (disable Google Analytics).

Further information on data processing by Google can be found on Google’s website and in its privacy policy.

We use so-called tracking tools on our website. These tracking tools allow us to observe your browsing behavior on our website. This observation is carried out for the purpose of designing our website in line with users’ needs and continuously optimizing it. In this context, pseudonymized user profiles are created and small text files stored on your computer (“cookies”) are used.

Third-party providers may also use persistent cookies, pixel tags, or similar technologies for this purpose. The third-party provider does not receive personal data from us but may track your use of our website, combine this information with data from other websites you have visited that are also tracked by the third-party provider, and use these insights for its own purposes (e.g., to control advertising). The processing of your personal data by the third-party provider then takes place under the responsibility of that service provider and in accordance with its own privacy policies.

The following tracking tools are used:

Google Analytics

Google Analytics is a service provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland (company registration number: 368047). We use Google Analytics on our website to create anonymized analyses of website usage. For this purpose, a cookie is set and the session log data is transmitted to Google.

Microsoft Clarity

This website uses Microsoft Clarity, a web analytics tool provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Microsoft Clarity enables us to analyze user behavior on our website in order to improve the user experience. Among other things, mouse movements, clicks, scrolling behavior, and similar information are recorded. Cookies and comparable technologies are also used for this purpose.

The collected data may be transferred to servers in the United States. According to Microsoft, IP addresses are partially anonymized. Further information on data processing by Microsoft Clarity can be found in Microsoft’s privacy policy:
https://privacy.microsoft.com/en-us/privacystatement

Siteimprove Analytics

Siteimprove Analytics is a service provided by Siteimprove, Sankt Annæ Plads 28, DK-1250 Copenhagen, Denmark. We use Siteimprove Analytics on our website to create anonymized analyses of website usage. For this purpose, a persistent cookie that expires after 1,000 days is set, and anonymized session log data is transmitted to Siteimprove.

Permaleads

Permaleads is a service provided by permagroup GmbH, Neue Allmendstrasse 44, 8703 Erlenbach, Switzerland. We use Permaleads to analyze user behavior and identify the IP addresses of companies for marketing purposes. The use of this service requires that data on user behavior (e.g., IP address, time of access, user behavior, browser request, etc.) be transmitted directly to the analysis servers and made available exclusively for the use of www.bergbahnen-gstaad.ch.

The collected data is treated with strict confidentiality and is neither sold nor disclosed to third parties. If you no longer wish to be identified in the future, please send an email to: optout@permagroup.ch.

Matomo

Matomo is an open-source web analytics tool originally developed under the name “Piwik”. It was founded by Matthieu Aubry and is maintained by the Matomo community and the company InnoCraft Ltd., based in New Zealand. Unlike other analytics tools, Matomo does not transfer data to third parties. Instead, all collected data remains on our servers.

Matomo sets a cookie that is stored on your device and allows an analysis of the use of our website. The information generated by the cookie about your use of this website (including your anonymized IP address) is transmitted to our servers and stored there. For further information about data protection at Matomo, please refer to the Matomo Privacy Policy.

Hotjar

Hotjar is an analytics tool provided by Hotjar Ltd., Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julian's STJ 3141, Malta, which helps us better understand user behavior on our website. Hotjar uses cookies and similar technologies to collect data about your use of our website.

The data collected includes:

• Mouse movements, clicks, and scrolling behavior
• Anonymized IP address (shortened to protect your identity)
• Device type, operating system, browser information, and geographic location (country)
• Language settings

The collected information is used solely to improve the usability and functionality of our website. Hotjar does not store personal data and does not share the collected information with third parties.

Purpose of Processing

The processing of data is carried out on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR or the applicable data protection law in Switzerland.

Deactivation of Hotjar

You can disable the collection of your data by Hotjar at any time by activating the “Do Not Track” setting in your browser or by using the opt-out link provided by Hotjar. Further information about data processing by Hotjar can be found in Hotjar’s privacy policy.

The social plugins described below are used on our website. Whenever possible, these plugins are disabled by default and therefore do not transmit any data. You can activate the plugins by clicking on the respective social media button. Once these plugins are activated, your browser establishes a direct connection with the servers of the respective social network as soon as you access one of our webpages.

The content of the plugin is transmitted directly from the social network to your browser and integrated into the website. The plugins can be deactivated again with a single click.

Google Maps

On certain pages you will find maps that are embedded via Google Maps. Google Maps is a product of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland (company registration number: 368047).

The maps are displayed using an iFrame. This means that a third-party website is accessed within that section of the webpage. The data processing within this iFrame is beyond our control. Google may associate your access with your Google account. Google Maps may set a cookie as soon as the page is loaded.

If you wish to prevent this behavior, you can disable the activation of Google cookies for your browser using the links provided under “Opt-Out / Opt-In Options”.

Facebook Social Plugins

This website uses social plugins from Facebook to make our website more personal. For this purpose, we use the “LIKE” or “SHARE” button. These services are provided by Facebook, Inc., 1 Hacker Way, Menlo Park, California 94025, USA.

By integrating the plugins, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook account or are not currently logged into Facebook. This information (including your IP address) is transmitted directly from your browser to a Facebook server in the United States and stored there.

If you are logged into Facebook, Facebook can directly associate your visit to our website with your Facebook account. If you interact with the plugins, for example by clicking the “LIKE” or “SHARE” button, the corresponding information is also transmitted directly to a Facebook server and stored there. The information is also published on Facebook and displayed to your Facebook friends.

Facebook may use this information to create usage, interest, and relationship profiles, for example to evaluate your use of our website with regard to the advertisements displayed to you on Facebook, to inform other Facebook users about your activities on our website, and to provide further services related to the use of Facebook.

For information on the purpose and scope of data collection and the further processing and use of the data by Facebook, as well as your rights and settings options to protect your privacy, please refer to Facebook’s privacy policy.

YouTube

On certain pages you will find videos embedded from YouTube. YouTube is a product of YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA, a subsidiary of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland (company registration number: 368047).

The videos are displayed using an iFrame. This means that a third-party website is accessed in the section of the webpage where the video is displayed. The data processing within this iFrame is beyond our control.

If you are logged into your YouTube account, YouTube may associate the viewed video with your YouTube account. If you wish to prevent this behavior, please log out of your YouTube account before visiting our website.

YouTube may set a cookie as soon as the page is loaded. If you wish to prevent this behavior, you can disable the activation of Google cookies for your browser using the links provided under “Opt-Out / Opt-In Options”.

For the implementation of this survey, we use the external service provider UmfrageOnline. The processing of personal data is carried out in accordance with the applicable data protection regulations, in particular the EU General Data Protection Regulation (GDPR) and the Swiss Federal Act on Data Protection (nFADP).

UmfrageOnline is fully compliant with the GDPR and the Swiss nFADP. All data is stored securely and exclusively in data centers within the European Union and processed in accordance with European data protection regulations. No data is transferred to countries outside the EU/EEA.

We have concluded a data processing agreement in accordance with Art. 28 GDPR with UmfrageOnline. The service provider processes the data exclusively on our behalf and only for the purposes described in this clause. The service provider does not process the data for its own purposes.

17.1 Type and Scope of Data Processed

Depending on the questions asked in the survey, personal data such as name, contact details, or other voluntarily provided information may be collected. In addition, technically necessary data (e.g., IP address, timestamp, device information) may be processed to ensure the technical functionality and security of the service.

17.2 Purpose of Processing

The data is used exclusively for evaluating the survey, creating statistical reports, and improving our internal processes and services.

17.3 Data Retention

The data is stored only for as long as necessary to fulfill the purpose of the survey. Afterward, the data is deleted or anonymized.

17.4 Voluntary Participation and Withdrawal of Consent

Participation in the survey is voluntary. Participants may withdraw their consent at any time with effect for the future without suffering any disadvantages.

We (and any third parties engaged by us) generally do not make automated decisions based on your personal data that produce legal effects concerning you or similarly significantly affect you.

The legal bases for the processing of personal data by us are generally Article 13 para. 2 lit. a of the Swiss Federal Act on Data Protection (FADP) (processing directly related to the conclusion or performance of a contract; corresponding to Article 6 para. 1 lit. b GDPR) and Article 13 para. 1 FADP (consent of the data subject or processing required by law; corresponding to Article 6 para. 1 lit. a GDPR). In cases where, due to misuse, payment default, or similar legitimate reasons, we intend to refuse to conclude contracts with certain individuals in the future, we reserve the right, based on Article 13 para. 1 FADP (corresponding to Article 6 para. 1 lit. f GDPR), to retain the first name, last name, address, and email address of the data subject as well as personal data relating to the circumstances of the respective case for our own legitimate interests. The processing of your personal data by other companies within our corporate group is also based on Article 13 para. 1 FADP (corresponding to Article 6 para. 1 lit. f GDPR).

Upon request, we will inform any data subject whether and, if so, which personal data relating to them is being processed (right of confirmation and right of access). Upon your request, we will: Partially or completely refrain from processing personal data (right to withdraw consent for the processing of personal data that is not strictly necessary; right to erasure / right to be forgotten). If you exercise your right to erasure, we will also inform third parties to whom we have previously disclosed your personal data. Correct inaccurate personal data (right to rectification). Restrict the processing of personal data (right to restriction of processing). In such cases, we will only store your personal data or use it to protect our legal claims or the rights of another person. Provide you with your personal data in a structured, commonly used, and machine-readable format (right to data portability). To submit a request to exercise any of the rights described in this section, please contact a member of staff using the contact details provided at the beginning of this Privacy Policy. If we do not comply with a request, we will inform you of the reasons. For example, we may lawfully refuse deletion if your personal data is still required for the original purposes (e.g., if you continue to use one of our services), if the processing is based on a mandatory legal obligation (such as statutory accounting requirements), or if we have an overriding legitimate interest (for example, in the case of a legal dispute involving the data subject). If we assert an overriding legitimate interest in processing your personal data, you nevertheless have the right to object to the processing if your particular situation leads to a different balancing of interests compared with other affected persons (right to object). This may be the case, for example, if you are a person of public interest or if the processing could create a risk that you may be harmed by third parties. If you are not satisfied with our response to your request, you have the right to lodge a complaint with a competent supervisory authority, for example in your country of residence or at the registered office of Bergbahnen Destination Gstaad AG (right to lodge a complaint).

If you do not agree with the evaluation of your usage data, you may disable this functionality. Tracking can be disabled by placing a so-called “opt-out cookie” on your system. If you delete all cookies on your device, please note that the opt-out cookie will also be removed and may need to be set again.

Please note that the list below contains opt-out options, some of which may also relate to trackers used by our partners that are not necessarily active on this website:

• Browser add-on to disable Google Analytics
• Disable the DoubleClick cookie
• Disable Quantcast targeting
• Disable AddThis targeting
• Opt-out of IntelliAd targeting
• Opt-out of Bookatable
  
  

A convenient way to manage a large number of cookies is available at www.youronlinechoices.com or optout.aboutads.info

Alternatively, you can install the Ghostery browser extension, which is available for all common browsers and allows you to control tracking technologies.

This Privacy Policy and any contracts concluded on the basis of or in connection with this Privacy Policy are governed by Swiss law, unless the law of another country must mandatorily apply.

The place of jurisdiction is the registered office of Bergbahnen Destination Gstaad AG, unless a different place of jurisdiction is required by mandatory law.

This Privacy Policy is written in German. Translations into other languages (English and French) are provided solely for better understanding. The German version alone shall be authoritative and legally binding.

Wir können unsere Datenschutzerklärung jederzeit anpassen. Diese Datenschutzerklärung wurde zuletzt am 20.02.2026 aktualisiert.

Sollten einzelne Teile dieser Datenschutzerklärung unwirksam sein, so berührt dies die Wirksamkeit der Datenschutzerklärung im Übrigen nicht. Durch die Weiterentwicklung unserer Website und Angebote oder durch geänderte gesetzliche bzw. behördliche Vorgaben kann es notwendig werden, diese Datenschutzerklärung zu ändern. Die jeweils aktuelle Datenschutzerklärung ist auf unserer Website publiziert.

Diese Seite wurde letztmals geändert am 23.02.2026. Wenn Sie Fragen oder Kommentare zu unseren rechtlichen Hinweisen oder zum Datenschutz haben, nehmen Sie bitte unter info@bergbahnen-gstaad.ch mit uns Kontakt auf.