Online Marketing für Hoteliers Teil 1

Online Marketing: Recognizing Opportunities and Using Them Purposefully (Part 1)

Dive into the world of online marketing and learn how to effectively use digital platforms to reach your target audience and sustainably increase the success of your business. This half-day course provides an introduction to the key aspects of modern online marketing and showcases concrete approaches for developing your strategy.

Contents of the second half day:

• Opportunities and Challenges in Online Marketing: Overview of the digital marketing landscape and its peculiarities.
• Content Marketing: How do you create relevant content that excites and engages your guests?

Course Objective:
Participants will gain a solid understanding of the possibilities of online marketing and learn how they can use these profitably in their business.
This half-day course provides practical knowledge and inspiration for a contemporary and effective online marketing strategy.

Note:
The courses have a limited number of participants.
Priority will be given to employees of the hotels associated with the hotelier association.
All other registrations will be considered based on availability and the order of receipt.>